What Agents Look For In Their Brokerage with Joseph Magsaysay

Expansion team leader, Joseph Magsaysay covers topics like what he’s looking for in a brokerage, how to manage work / life balance as a Realtor, and how to be successful building a business using referrals and your CRM.

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TRANSCRIPTION

Eric Stegemann (00:03):

Hello, everybody. Welcome to Brokerage Insider. This is Eric Stegemann, the CEO of TRIBUS. And I’m your host of Brokerage Insider, the podcast where we meet with some of the leaders in real estate and technology. And today I am very honored to be joined by one of the top agents I know, particularly online, but also from the aspect of being a fellow St. Louis person. And that is Joseph Magsaysay. Now Joseph is the VP of business development for Better Homes and Gardens Preferred Properties in and around the St Louis area. But he’s also a team leader of one of the fastest growing teams in the United States called the Impact Team, which we’ll ask him more about in just a few seconds. So, first of all, Joseph, thanks so much for joining me here today.

Joseph Magsaysay

 It is always my pleasure, my friend, Eric’s always my pleasure to to be a, what do you call it to be your guests and to be connected and associated with associated with you Of course.

Eric Stegemann (01:03):

Well, thank you very much. Thank you. Joseph, why don’t you talk a little bit about you being an agent, the impact team, what are your goals and maybe a little bit of your history of how you got to become an agent?

Joseph Magsaysay

Yeah, so, okay. Let’s, let’s talk, let’s talk about the history first. So, you know, I arrived here in America, year, 2007, and I was born and raised in the Philippines. And when I was in the Philippines, I used to be a banker. You know, I worked for JP Morgan chase bank, you know, I did consumer lending and investment banking. However, we my family moved here to America and in Southeast, Missouri from the Philippines straight to Southeast Missouri. And that’s how, that’s how it was when everything happened. And the back then it’s so hard by the way, to land a job in that parts of the country, you know, Southeast Missouri.

Joseph Magsaysay (02:07):

So I just decided to put matters in my own hands and become an entrepreneur. And it’s funny because when I decided to become a Realtor, you know, my own family doubted me, my own family told me that that was not going to be successful. That there’s no way for someone like me to be successful in such a small town where, you know, I I’m the, I was the only Filipino Realtor in Cape Girardeau. I was the only Asian Realtor in Cape Girardeau back then. And I was blessed enough that’s in my first year in the business, I was able to help 35 families buy and sell homes. And 29 out of those 35 families were bartenders and servers, because that was my strategy. And my first six months in the business to go to all of the top restaurants in town. But I went to the exact same restaurants for six months and I never ate at home. I dined out every day for the first six months.

Eric Stegemann (03:07):

So your real estate listing marketing strategy when you started, was eat out at restaurants, right?

Joseph Magsaysay (03:14):

Absolutely. Every single day, the exact same Starbucks, the exact same restaurant for lunch, the exact same restaurant for dinner.

Eric Stegemann (03:23):

So we’ll come back more to that and how that plays into your strategy, your marketing strategy today in just a second. But so you’re, you’re out there. You’re selling 30 homes in your first year in the business, which for those of you that aren’t, haven’t actively sold. If you’re in the technology side, 30 homes in your first year of selling real estate, man, that that is killer. So your entire strategy is to go and talk to bartenders and waiters and waitresses, et cetera, and convince them of the dream of home ownership. How did that build upon it? Were you able to generate other referrals when you got the first person their home?

Joseph Magsaysay (03:59):

Yes. 100%. So every time I enter a restaurant and in here’s, and here’s the thing, because people always call me, always say, Joseph, you are such a go getter. And I stopped them immediately. I said, Whoa, Whoa, Whoa, slow down. I’m not a go getter, but I’m a go giver. Allow me to help you in your business or whatever is that you need. And if you think that I’m worthy of receiving your business, if you think that you trust me already, I would love to help you buy and sell home. So whenever I answer a restaurant, you know, I just love talking to people. I love, love talking to people. And of course I have a way for for anyone that I say hello to, to ask me how was my day? Because I’m always going to ask, so how’s your day? I said, Oh, well, it’s been a busy day here in the restaurant. How about you, Joseph? Well, I showed not sold. I showed between tens of 15 homes, I think, Oh my God. So you’re a Realtor. Yes, I am. I’m sure, you know someone who wants to buy or sell a house, I’m willing to show another 10 more.

Eric Stegemann (05:06):

And, and so this strategy got more and started building upon it and turn Joseph into where he’s at today. And speaking of that, it wasn’t just a, it wasn’t just bartenders and waiters and waitresses that you were talking to. Joseph. I happened to know from following your social media profiles you happen to encounter a lot of police officers and in a way that might be different than what most of our listeners are thinking about. So tell us

Joseph Magsaysay (05:34):

What about that? Wow. Thank you for vote. My God. Thank you for bringing that up. So let’s just say two years ago, I got pulled over a minimum of eight times and seven out of eight were all a warning tickets only. And I always, you know, get a selfie with them, you know, because they always ask why you’re such in a hurry. What do you do that? Well, I help families achieve their American dream of home ownership. I’m on my way to my closing. I don’t want this pool over to be the reason why I missing that. Closing my clients love me

Eric Stegemann (06:14):

Now. So I want you to reiterate that one time. How many times did you get pulled over and how many tickets did you actually get?

Speaker 2 (06:22):

Eight times? And I only got one ticket. Seven of them were all burning.

Eric Stegemann (06:27):

So as you can imagine, Joseph is a very good negotiator. So for those of you looking to buy herself, not only is he a great people person, but he’s obviously a very good negotiator as well. And so I just poke at a little bit because I constantly see, and this is where I want to get into a little bit. Next. Joseph is that Joseph uses every one of these interactions, every one of these opportunities to share with his network that this interaction happened. So Joseph, why don’t you talk a little bit about that, about how you use these to share online as a, as a marketing tool?

Joseph Magsaysay (07:05):

Yeah, absolutely. So I always believe when people ask me, okay, well, number one, people ask me, Joseph, what is your number one technology in real estate? Right? And my answer to them is my mouth. I open it and talk to, and number two, when people ask me, Joseph, what is your secret in real estate? And I said, there are no secrets in real estate. However, I, this is what I can tell you. You master these two things and you are going to be set for life, whatever business you’re in. And that is relationships and marketing. However, these two needs to be married together because you may be good at building relationships, but you are a secret agent. It’s not going to work or you’re so good at marketing, pushing yourself out there, but you have a bad character and people don’t want to work with you.

Joseph Magsaysay (07:58):

And I always, always, I always believed in being in the moment and I’m tying this to social media. If I, if, if there’s something special that happened today, I’m not going to wait for tomorrow. I’m not going to wait for this evening to post it because this important thing happened right now. I’m going to make sure that I let the world know about it. So I’m like a reporter and you know, sharing, sharing my life because when you go to my social media, okay, it’s all about food travels, Gino and real estate. Those four food traveled Gino and real estate and people can relate to that. People will see, Joseph’s not, it’s not only about real estate. Joseph is a foodie, Realtor, or Joseph is a father. Joseph’s, Joseph’s a relationship with Gino who, by the way, has his own hash tag Gino knows. And when people see me now, they call me Geno’s dad.

Eric Stegemann (08:56):

Well, we’ll get Into Gino in just a second, cause I definitely want to ask you some questions about, about your son and I, and his involvement. But yeah. Going back to kind of how you manage this marketing process online, you know, I, it seems from an outsider’s perspective that your sharing strategy and what you use to market yourself has shifted from those early days of where you were really speaking with bartenders and waiters and waitresses, et cetera. And now it seems like you’re still and particularly pre pandemic, but at least for the past few years, it seems like you’re going out almost every day. If not every day, and you have dinner with someone new and you’re using that as not only a networking opportunity, but obviously a marketing opportunity as well. So why don’t you talk a little bit about that strategy and, and this process where you’re always out to dinner with somebody?

Joseph Magsaysay (09:48):

Yes. it’s I mean, that’s, that’s a very I mean, people always ask me if had, if I had read the book, never eat alone. And honestly I have not yet. And people always say, Joseph, this is things exact same model. You’re already doing it. Right. But you know, I, my goal every day is to meet 20 new people. Okay. 20 new people every day. And when my business partners, I don’t call my agents, agents or associates call them business partners. But my business partners tells me, Oh my God, Joseph, that’s too hard to do 20 people. I said that go to a Starbucks. And I already, that’s already five people, minimum new people. I’m going to smile at the person behind me. I’m going to pay for their drink. I’m going to smile it with the person across me, you know, in front of me, you know, it’s just making that connection immediately.

Joseph Magsaysay (10:44):

And everything starts with a smile and everything starts with that energy that you possess, because everything about this business or whatever business you may be in, it’s all about the energy that you imbibe or that you give out there.

Eric Stegemann

That makes a lot of sense. And if you’ve known Joseph at all, one of the things you know about Joe’s face while he’s always sitting there thinking about, you know, opportunities and thinking about, do you know anybody that might be interested in buying or selling the truth is, is that while he’s thinking about that, he is a very genuine person. And I think that is a, it carries through, and it’s why people want to help you. And it’s why people respond to this marketing is because it’s clear, you’re genuinely in to talking to them and it’s not just a marketing employee. You genuinely care, but it happens to involve some marketing as well.

Joseph Magsaysay Right, right, right. I mean, authenticity will always be the key. And this is, I guess my first year in the business, I’m not saying that I did this and purpose, but you know, on my first year I was not. Here’s the thing about me. I have a very thick skin. Okay. I will, I will always be loud, proud and Brown. I don’t care what other people say. I always celebrate my mile, celebrated my milestone in my success in my first year. Because, because since I was doing the business, I needed to make sure that the general public knew that I was helping families. I needed to make sure that the general public knew that I was a Realtor. So I basically almost did like the 10 next thing, like Grant Cardone, I was like pounding. Social media was very visible. Wherever you go, you will see my face. Right. However, the good thing about that, people who were annoyed about that, that’s fine. But people who were not annoyed by that became my raving fans on my second year that I did not have to do that again on my second, third, fourth, fifth, and sixth year, because everything happened organically.

Joseph Magsaysay (12:49):

If you see my marketing in my first year, I’m not saying that on my second year, third year, it became subtle. No, I just improved it. You know, now it became business to business. Or my first year was me to ones of bartenders on my second year. It’s me talking to the restaurant owners. How can I help you? I want to feature you every time I design in here, what is new? And I love doing Facebook live and showing the general public that I went, my favorite restaurant and guests, why they have fish heads tonight. All my favorites. So people always follow where I go. So it’s mutually beneficial, you know, for, for the restaurant owner, me, giving them, you know, a lot of publicity, even though they’re already well known, but you’ve seen how I ordered food. I mean, it’s like the end of the world. It’s like, like the last supper. And that would be the perfect it’s plugged or promotion for a, for this particular restaurant. So I switched to business to business as well.

Eric Stegemann (13:56):

And he executes this very well. So if you, if you are interested in this model you know, definitely follow Joseph online. But I want to jump in and talk a little bit about your team and the management of that team now. So as Joseph mentioned, he has a team that he has called the Impact Team International. So why don’t you tell us a little bit about the structure of that team? What do you look for in agents and how do you make sure that they’re successful?

Joseph Magsaysay (14:22):

Well, let me start with this. One of the reasons why I formed the team was on my second year in the business I was at I was attending an NAR conference. I became involved immediately, you know, in the local state and national level, my second year in the business. And you know, also YPN nationwide. And there was one time I was, I think I was in San Francisco or DC. I had 20 listings. This was in Cape Girardeau, 20 listings and 20 buyers. And my phone was ringing nonstop. I almost cried, you know, I turned off my phone and I told myself, you know what, Joseph, you’re no longer Superman. Superman is a myth. Okay. Gone are the days when you always tell yourself, Joseph, the buyers love you. You’re the only one who can show houses. You know, I realized that immediately, you know, part of a part of that I’m grateful for, for this business, okay.

Eric Stegemann (15:28):

Is my master’s degree. You know, I had a master’s degree. I had a master’s degree in failure. I failed a lot failed forward, failed fast, and going back to being Superman, you know, I, I had this disease, you know, ego, you know, just like our friend, Nick Dreher. He was one of the people who’ve mentioned that as well, that he’s diseases, ego was ego. You know, I was able to figure that out, remove ache through ego out of the window and form a team. So that was so, so I, I learned the art of leverage immediately on my second year. And that’s one of the reasons why I formed a team. However, like what I mentioned earlier about my failures back then, you know, when, when I was with Keller Williams, it’s all about, you know, what, I just need agent, agent, agent count, agent count, agent count.

Joseph Magsaysay (16:20):

I did not care. You know, I just needed, I did not care about the quality. I was more focused about a quantity, right. And that was one of my biggest mistakes in in the business because I did not make sure that the agents that I was attracting were likeminded agents, agents who sees the vision. And that is the most important thing. When you’re partnering with someone, they need to see your vision. And when they understand and believe and have faith in your vision, then their vision will integrate to my vision. And now together we’ll have a bigger goal, a bigger vision. And that’s what I have. That’s what I was able to accomplish with the impact of international, with better homes and gardens right now. And I love firing myself, by the way, I fired myself as an admin, as a marketer, as a graphic designer, as a buyer’s agent, as a team leader, you know, now I have a vice president, I have a team leader I’m focused as a CEO of my own team. Because so, so that I can also focus on being the vice president of the company,

Eric Stegemann (17:36):

And I talk a lot about how important it is. And our mutual friend, Brandon Doyle actually wrote a book the first one called mindset methods and metrics. And one of the things that I said about that book is it really helps you start thinking and working on your business instead of in your business as an agent. And I think Joseph’s philosophy and how he changed his model is really important because now he has more time to focus on his team and building that team rather than necessarily selling every single day, all day, which as we all know, there’s only so much of Joseph’s time. And, and we’re get to a little bit of the family time and finding that line here in just a second. But you know, Joseph, what do you look for? What’s the thing that if, if an agent says, Hey, Joseph, I might be interested in joining your team. What are the things that you look for in that person, whether it’s personality or numbers or whatever, what are the things that you look for in that person that thinks that makes you think, yes, this person will be successful.

Joseph Magsaysay (18:43):

I’m looking for that fire in their bellies. Okay. Every time I interview someone and they, whenever I hear something, if they say one of the reasons why I became a Realtor, because I control my time and you know, it’s like, oops, wrong person. You know, you want to do this as a hobby, you know? There’s nothing wrong with that. But in my, in my model, it’s, we’re, we’re not going to be a perfect fit. I want something, The one who has an insatiable appetite for it.

Yes. That’s the bottom line that fire in their belly. When you, when they tell me Joseph, this is, this is the number of families that I want to help. This is where I want to be in the next two years. I want to learn from you. I want to learn from the training. But from better homes and gardens. Absolutely. Then I love helping someone who loves to help themselves. That’s just the bottom line there.

Eric Stegemann (19:39):

Great. Well now let’s change a little bit because the average person that listens to our podcast for the most part is broker owners, staff, et cetera, people. So I would love your take on either a, what was it that made you select better homes and gardens to work at, or be if, if you had an ideal brokerage that was out there, what are the things that, that brokerage could offer you? That is what you need to make both you and your team successful?

Joseph Magsaysay (20:10):

Well, here’s, here’s the thing. This is, this is a very, I’m not saying it’s going to be a, that your question is might, could be controversial, but the controversial part might be on how, how I answer that. Right. So let’s talk about, let’s talk about better homes and gardens. First. There’s only one better homes and gardens office and in st. Louis and I love challenges, you know I, I, I’ve known Sherry Chris for a couple of years now, and I know that, you know, she is one of the most influential or powerful women in real estate, if not the most powerful woman in real estates. And that meant a lot to me. And, you know, obviously under religion, you have century 21 era, better homes and gardens, Coldwell banker Sotheby’s. And it’s, we can argue that Sotheby’s a better home and gardens are the two lifestyle brands, you know, amongst the five that I mentioned.

Joseph Magsaysay (21:15):

And lifestyle is very, very important to me. I’ve been through several brokerages already, and I’m not talking about this and the nationwide or national aspect I’m talking about, you know, and I’m in the local aspect here in st. Louis. There’s an opportunity for me to grow this company when I was approached. And before I joined, I think they only had 30 plus agents. And now we have 50 plus agents. You know, the, the challenge, I love new challenges. The problem about me, Eric, is that when I reach all of my goals, I get bored. I look for a new challenge and I love helping an organization grow from ground up. And that’s one of the reasons why, why I chose better homes and gardens. And not only that, by the way for the first time in six years, I was able to find a broker who, I mean, my broker is way, way older than me.

Joseph Magsaysay (22:16):

And I call her a mom and I, for the first time in six years, I appreciated the value of having a broker because there are companies out there that the brokers are more of an admin role. Okay. Or just for compliance purposes only, but the experience of a very good broker, someone who has built their business, someone who has grown their franchise is priceless. You know, someone like me, I’m more of the right brain. I needed someone who’s strong on their left brain. So the, the, it was a perfect match between me and my broker preferred properties. Now your other question about what I’m looking for, for, for a broker, I don’t know if that’s, if that’s the right question, this is what I can say.

Eric Stegemann

Why would you, what are the things that are important to Joseph, as you, as you think about your business, what are the things that, you know, that bedrooms and gardens had, or that other opportunities have that would make you select one brokerage or the next.

Joseph Magsaysay

 Because preferred properties allowed me to grow, allowed me to be myself. Okay. And then that’s one of the most important things and some, and when I’m attracting agents, when agents are joining my team, especially the, the very talented ones, I want them

Joseph Magsaysay (23:46):

To be themselves. I want all of my agents to be themselves, you know, as long as it’s their compliance and everything. And my broker, Laura Davis allowed me to be myself. She believed, she believed in my business model, you know and she is a traditional broker and I have a different I have a dynamic model and she trusted me that I was going to be successful growing my team. And that’s all I needed someone who supports me with trusts me and who will always have my back 100%.

Eric Stegemann

Got it. That support. I, we, you know, in studies that we’ve done here at TRIBUS, we found that the number one reason why people join a brokerage is support. And number two is often technology. And a lot of brokers sit out there and think it’s all about commissions. And if you notice everybody listening right now, not one time did Joseph mentioned the word commission or what his rate or split or anything like that was a, he’s very focused on the concept of making somebody that helped him do better and that he could grow inside of.

Joseph Magsaysay 24:51):

So keep that in mind for your breakfast. It’s also, it’s also, I mean, at the end of the day, split and caps, and, you know, only matters in the absence of value. Okay. That’s number one. And the perfect analogy with me not mentioning commissioner splits is it’s just like me when I’m on a top agent panel or, or people always ask me, so what’s, what’s your volume, what’s your production? I never answer that. My answer to that always is the number of families that I helped. I don’t care about the dollar amount. I don’t care about those. All they care about is the number of families that I help, because the general public don’t care. If you sold $1 billion worth of homes. And I just want to reiterate Joseph a line.

Eric Stegemann (25:48):

You just said that I think is invaluable, that I’m going to plaster everywhere is split and caps only matter in the absence of value and for a show that’s focused on brokers. I don’t think there’s anything more important that Joseph could say in this entire podcast, other than that, and we have one or two more topics here, but definitely write that one down splint and capsule on the matter in the absence of value that you’re presenting to them. I think that Joseph is, is such an insightful statement, particularly to brokers that all too often, don’t talk to agents, particularly outside of their brokerage very often to get these kinds of takes. So great, great quote there. So I, you know, one or two more topics here to move on to, first of all, you know, the virus coven. So here we are in this time where, you know, somebody who’s marketing strategy and business, I go to restaurants every night. Obviously that changes. So you know, talk to me a little bit about what you’ve done. I’ve noticed you’ve done a number of meetings that you’ve driving up

Eric Stegemann (26:44):

Next to people in cars and having power bowls while talking to me. So talk to me a little bit about that strategy, as well as you know, some of the things that I know you’re doing for to help those, you know, that are helping us right now.

 Joseph Magsaysay

Eric, first of all, Oh my God, you are way, way better than paparazzi. You just know everything about me. I love it. No. So, you know, me very well when coven happened and they shut down st. Louis, I was like, Oh My God, what am I going to do? What am I going to do? I can’t stand being at home for two hours and let alone, you know, one month. Right. But, but, but we’re lucky enough here in Missouri, that we were considered essential since day one essential from day one of COVID, but we’re lucky. We’re very grateful for that. We’re very blessed. Okay. However, all my restaurants they’re shut down. I love doing those. So, you know, I needed, I needed to adapt it all part of being an entrepreneur and part of being a successful human being is having the ability to adapt. But at the same time, whenever I hear the new norm, I just dismissed that because at the end of the day, okay, I create my own norm. Okay. According to how I adapt to what’s in front of me. So, you know, being the vice president of my company I achieve my job also is to attract agents. And I saw an opportunity. I saw an opportunity immediately, as far as talent attraction or recruitment, especially for agents was only been in the business for between one to two years. It’s very easy to attract. Agents has been, who’s been in the business for one to two years during COVID, especially if they don’t have that support from their broker, if they don’t have that support from their companies, boom, that’s an opportunity for me that I’m going to tell myself, okay, this is my team alone will support this agent. Who’s not getting the support from her or his entire company, their brokers, by the way, listen to that again.

Eric Stegemann

Here he talks again about how important that support is. And so if you’re not providing that great support, those break people to work and help your agents out, you’re at risk to losing those agents to going and working with Joseph.

Joseph Magsaysay (29:23):

Yeah. I mean, I mean, what, and when I say support, for example, if you don’t have a contingency plan, when COVID happened, what kind of a business owner are you right? Or what kind of a broker are you meaning? What, when next, I don’t say that in a bare disrespect, disrespectful way. I am saying that a way that if you are not reassuring your agents, that everything’s going to be fine. We have plans to, to make sure that you still you’re still effective. We have plans that our brokerage is still effective in helping families. Okay. And that’s how I separate it. That’s where I, our team separated itself because during COVID, we were not focused on sales. We all talked, we had an emergency meeting for our team and I said, look, our team name is the impact. Payments are national. We impact lives. What weekend? What can we do? Okay. Who are the most? Which industry is the most hammered or affected during COVID restaurants? I said, well, why don’t we take advantage of all the restaurants that I know I’m friends with, majority of the restaurant owners in st. Louis being here for a, for three years, I was able to do that. So I was very blessed. So I have that relationship. So I called them and said, Hey, we want to partner with you. And we would love to order, let’s say a minimum of 100 meals a week to feed 100 nurses a week. So not only we’re helping different restaurants every week. We’re also helping different hospitals every week and R and then people, right, like make an impact one plate at a time. So that, so, so if there are some, some agents on my team said, okay, this is, this is doom and gloom in real estate.

Joseph Magsaysay (31:20):

I don’t know what to do with; it’s so hard to, to market yourself out there about selling homes. I said, no, no real estate is more than selling houses, just like what Lee Brown said, okay. Being a Realtor. Okay. It’s being involved in your community. If you master being the mayor of your community, you being involved, the business will always come because you don’t have to, you know, to push yourself and say, Hey, I’m a Realtor, know people, people will immediately know that you’re a Realtor. And not only that, they know that you’re very in love with the community and helping families.

Eric Stegemann (32:16):

Joseph, have you ever participated in or read a Ninja selling before? No. Your philosophy is so similar in that statement till kind of what Ninja selling is. I definitely would recommend taking a peek at it, a broker owner from Colorado wrote and, and teaches classes called Ninja selling.

And it’s all about how you become the trusted advisor in a market. And you don’t have to worry about leads or ads or really anything because no one thinks of anybody else to call other than you. So if you, do you get a few minutes in your out time that you have, I definitely recommend definitely recommend. And not only that, but to all of our listeners is to read the book Ninja selling and BB even just to go to a class, but we only have a couple minutes left here, Joseph and I have one big topic I want to ask you about, and that is Geno. So if you follow Joseph at all online at all, you know, Gino notes and hash tag Gino knows and Gino his son, Joe, is Joseph’s son. He’s in lots of posts and lives, a fairly good life for the photos.

Now, what I really want to ask you about with Gino is, you know, how do you manage that work life balance? Because from your marketing, from what we see online, it seems like you’re nonstop 24, seven, three 65 for your clients and for your agents and everything like that. So how do you manage that process with having you know, a son who obviously you’re very close with? Joseph Magsaysay

Absolutely. So here, here’s the thing, Eric, you might I don’t know if this is an unpopular opinion or statement from me, but here’s the deal. I don’t believe in balance. Okay. I can’t even balance a pendulum in a long period of time. However, I do believe in integration. Okay. Gino and real estate integration, real estate and Chino integration. And the perfect example of this one was when Gina was three years old, we went to target and there was this lady who approached him and said, you are such a cutie pie.

And Gino told the lady, by the way, my dad’s a Realtor and the ladies that, Oh my God, my sister’s looking to buy a house and deep inside me, I was just saying, Oh, you’re just making small talk. You’re hitting on my son. They’re just saying that. Right. And she asked for my business card. Okay. a day later I received a phone call and this lady said, your son just sold your home. I’m looking for a Realtor. You know? So Gino has been exposed to real estate in real estate, you know, ever since I got my license and he was two years old, I brought him with me and my showings, you know, so he’s very exposed, especially in Cape Girardeau. When, where I first started, it’s very relaxed over there. You know, sometimes you can, I can bring Gino with me, especially if you know, the families are cool with that.

Or whenever. I mean, especially when I already have that established relationship with them. So Geon’s very exposed when it comes to real estate, but at the end of the day, I always needs, I always make sure that he knows that he is the most important thing to me. Okay. He is the most important and real estate is second. I’m doing real estate because of him. And he knows that very well. So much so that there was a period, like three years ago, it’s like almost every month. Daddy, how many closings do you have? If you really love me, I need to see those

Number of closes, I need to be your motivation. And he was only five years old back then. And he speaks that way. So it’s just fascinating how, how, how he understood real estate off the bat.

Eric Stegemann (35:52):

Well, Gino is obviously your big why right. You know, why you wake up, why you work as hard as you do, et cetera. And for those of you that haven’t seen it, Gino does appear in quite a bit of Joseph’s marketing and Gino lives a pretty darn good life. As I mentioned, Gino has been to wonderful hotels, experienced, amazing meals out and obviously is becoming Joseph’s marketing assistant for getting potential new clients. So I guess that leads the question. Joseph is Gino a Realtor in training?

Joseph Magsaysay (36:33):

No, Gino is a life and training is experienced real life. And he can be whoever he wants to be when he grows up. But yeah,

Eric Stegemann (36:46):

Becoming a Realtor at all?

Joseph Magsaysay (36:49):

No, he does not. But one thing that he talks about all the time is that he, he just like yesterday, I had him yesterday and he told me, daddy, your you live a busy life, but you make everything happen. It’s very, I, I was stunned. I didn’t even understand that daddy, you live a busy life, but you still make everything happen. You know, that’s very vague, right. Broad. And he told me

Me, he told me that, but what do you call that if there’s one advice or an advice that I can tell other agents out there that that I almost committed a big mistake was about a part of my real estate career. I think first three years, I, I, I have a very insatiable appetite for a success that I got addicted to success, and that I almost forgot about, forgot about Gino, but the beauty about life is that you can always, you know improve yourself and change it for the better change yourself for the better change your business model for the better

Eric Stegemann (38:06):

That’s something I tell everyone all the time is every day is a new chance at at being better. And, and if you think about it, you know, it’s that, that kind of old saying of, if you could be 1% better every day, imagine how good you can be in a year from now. Right? So you know, I, I, I think from an outsider’s perspective, a chair, it looks like Gino enjoys his time with dad and gets to experience that. And What a, what a, a great little man and an experienced level he’s going to have as he gets older.

Joseph Magsaysay

So can I share with you something real quick? It just, I just moved to Clayton. Okay. And Gino calls my place, the bad cave. And the first time he saw my bad cave, of course, again, you know, from, from being downtown. So central West end and Clayton, which you are very familiar with by the way. And then he is in Cape Girardeau majority of the time. So when he saw Clayton and said, Ooh, this is, this is really, really nice. And he pulled out his phone immediately went to Google and said, daddy, the school district here is awesome. He’s like pulling up the school district immediately.

Eric Stegemann

So, and that is a, that’s why I asked you if he was a Realtor and who knows.

Joseph Magsaysay (39:32):

I would love him to be, to be a Realtor because he has dads. He has that personality, but I will only allow him to be a Realtor if his business model is based on relationships. That’s, that’s the only way I don’t want him to be counting because I scolded him one time. He keeps on asking me on, you know, he’s asking for my commissions, like how much you’re going to be making. I said, Nope, I’m not answering that. That’s, that’s irrelevant. You know, it’s always about the number of families that I’ll be helping this month, that we’re closing. And he got that immediately. I said, if you want to be a Realtor in the future, all, all you think about is the commission. Then you’ll be in the wrong business because the money will come. Whether you like it or not, If you do things the right way, the money will always be there.

Eric Stegemann (40:20):

Great advice for the brand new Realtor to, to keep in mind there. Joseph, all right, one last question for you. And then we’re out of time and I asked this question of all of my guests, and that is, if you could change one thing about the real estate industry, what would it be?

Joseph Magsaysay

No more bashing, no more bashing from one company to another. You know, I get tired of seeing every time I’d go to different real estate, Facebook groups, they always say that this company is way, way better than this company. And that you’re number one. And you’re only number two. And this company is going down the drain and things like that. No, there’s no need for that. There’s no need for that because at the end of the day, okay, it’s all about having the perfect fit. No one saw me being with better homes and gardens because of my crazy ideas, because better homes and gardens is still considered to be a traditional brokerage. Right. But at the end of the day, you run your own business. Okay. It doesn’t necessarily mean that you are with this one company and that you’re, you’re the best or you’re with this other company and they don’t have the technology or you’re with a transaction based company,

A hundred percent model that you cannot be successful. I’ll tell you what, the hundred percent model there are three, they are thriving right now. You do, you give you, you, you plug in the perfect technology for this kind of model and you put a cap on that, a hundred percent model. Transaction-Based Ooh, I think this is the model of the future.

Eric Stegemann

 Well, there you go. Joseph, thank you very much for joining us again. Joseph is the vice president of business development for bedrooms and gardens preferred properties, as well as the leader and CEO of the Impact Team International. Thanks again for joining us, Joseph and you’ve been listening to Brokerage Insider the podcast where we bring in the leaders in real estate and technology. Please make sure to subscribe using your favorite podcast player for this interview and future interviews. Thanks so much for listening.

CEO | Director of Strategy
With more than 17 years experience in the real estate industry, including being a Realtor and Broker / Owner, Stegemann brings a wealth of knowledge to this job as CEO of TRIBUS. He focuses his time on helping brokers enhance and expand their business and working with the TRIBUS labs team to consider what's next in real estate.
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